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Objective

A permanent, senior User Experience Architecture / Product Management staff position in web or software development in New York City. As I search for the right fit, as of June 2009 I am available for freelance consulting in New York City and abroad.

Summary

  • 12 years experience architecting and managing product development of user-centered products for high-profile clients in the fields of Web 2.0, video, SaaS, social and creative networking, broadcast, education, mobile, pharmaceutical, financial services and more.
  • Expert at producing detailed information architecture documents, including but not limited to site maps, wireframes/page schematics, and process flows. (Email me for samples.)
  • Expert at producing large, complex, detailed functional specifications
  • History of pleasant and effective product team leadership in product management role
    • Accustomed to leading and collaborating on generation of MRDs and PRDs, product roadmaps, and competitor analysis and product differentiation idea generation
    • Expert at leading team development, iterative launches and meeting deadlines using either agile development methodology or waterfall methodology
  • Expert use of task tracking using software such as Jira and wiki such as Confluence
  • I work very well with developers, configuration and systems people, as well as graphic designers, executives above me, and business stakeholders. I have a history of working well with others. I also enjoy mentoring junior level people in information architecture and development management.
  • I have many excellent references from past jobs and many work samples.

Experience

Senior User Experience Consultant
New York, NY

February 2009 - Present

Consulting for former and new clients in the fields of mobile, social networking and pharma. Clients include but are not limited to: element^n, G2 and MRM. Projects included work for Zain, Pfizer and BMS Financial Services.


Senior User Experience Consultant
element^n
Dubai and New York, NY

August 2008 - February 2009
Element^n is an e-business and enterprise solutions software and consultancy firm with high profile telecom clients throughout the Mid-East and North Africa with offices in Beirut and New York.

  • Led user experience design on a large, complex web-based customer-facing property management application for client Nakheel that aligned with their Oracle CRM, CFM and Property Manager databases
  • Managed and mentored team of 4 information architects
  • Deliverables included detailed functional specifications for property security management, online bill paying, customer registration, social networking, and rules for a dynamically served, scalable user experience

Manager, Product Development
Vidvaee (acquired by Vignette)
New York, NY

December 2006 - May 2006
Vidavee, a B2B SaaS, provided web video products and services to existing media, social and enterprise web frameworks. I helped build this product that was eventually bought by Vignette and absorbed into their enterprise services.

  • Managed and focused a 30-person international development, user interface design and QA team in agile sprint iterations in New York, Romania, Brazil, and Beirut
  • Established and coached the organization in an agile development process which resulted in fast and predictable development cycles and better communication within the company
  • Managed development of suite of video software that comprised the company's service: trancoder, streamer, API management (Java, PHP and Javascript), a web-based UI admin tool, and analytics and reporting
  • Wrote detailed functional specifications
  • Mentored project mangers and engineering team leads in project management best practices

Senior User Experience Consultant
New York, NY

July 2006 - November 2006

Director of Product Development
Bolt Media
New York, NY

March 2005 - July 2006
Bolt.com was a large Web 2.0 creative networking site attracting 5.5 million monthly unique users. I started as Director of Information Architecture and was quickly promoted to Director of Product Development.

  • Worked closely with executives to define product business requirements and produced comprehensive, detailed development documentation including functional requirements, site maps, process flows, page schematics
  • Led and focused 5-10 developers and QA people in agile, iterative development based on qualitative user research and analytics
  • Led formal user testing
  • Maintained excellent rapport with partners and executives, department managers and staff, and mentored select staff
  • Worked simultaneously on multiple tasks while dealing with changing priorities; always maintained a strong sense of accountability and ability to meet deadlines

User Experience Manager
3Bdigital, a division of Bit by Bit
New York, NY

January 2004 - March 2005
3Bdigital provides scalable intranet and web technology solutions to companies with a focus on increasing productivity and enhanced communications with their customers.

  • Provided clients with project consultation and vision on complex, web-based data management intranet applications. Clients included United Way of New York City, Colombian Coffee Federation, 877-Spirits, Wine Messenger, and Atlantic Philanthropies, among other e-commerce businesses
  • Managed client engagements and produced information architecture for web-based applications that were database-driven such as inventory tracking, ecommerce, and resource management
  • Produced information architecture including site maps and page schematics, functional requirements and HTML prototypes
  • Managed developers and designers in development ensuring that the team met deadlines
  • Collaborated on generation of proposals and pitches for existing and new accounts

Interactive TV Producer, Consultant (focus on User Experience)
New York, NY

2001 - 2004
Fuse, (formerly MMUSA), Rainbow Media, Cablevision Network, New York, NY
January 2002 - October 2002
  • As part of a team, created the production system for Dedicate Live, a live, synchronized two-screen model (web and TV broadcast) iTV program. Worked closely with TV producers, broadcast engineers, executives, and back-end programmers (Dedicate Live aired on Fuse from 2002 - 2007)
  • Co-produced Dedicate Live, supervising a team of APs and PAs until the show was easy to produce for non-technical staff
  • Directed to Fuse's front-end design and back-end programming vendors
  • Submitted the name Fuse, among others, when Much Music USA was planning a name change, and pitched new show ideas to executives
Urban iTV, New York, NY
May 2001 - December 2001

  • Created and managed production of Urban Bedtime Stories, an enhanced TV, two-screen model (web and TV broascast), proof of concept prototype broadcast.
  • Read the Guardian (UK) newspaper article about it, Famous for 15MB

Shared State Productions. New York, NY
October 2001 - January 2002

Co-produced a prototype, Game, for an interactive 3D animated TV show for game console delivery using machinama production methods.


User Experience Consultant
New York, NY

2001 - 2003

Clients included but not limited to: Schoolnet and Friskit.com


Information Architect, Staff
Fusebox
New York, NY

1997 - 2001
  • Gathered requirements and created information architect deliverables including user task analyses, strategy briefs, site maps, process flows (including registration, shopping cart, gift giving, parental control systems, and online banking), wireframes/page schematics, and HTML click-throughs
  • Worked closely with clients and in-house team in defining business requirements, functional requirements and job proposals
  • Worked closely with developers and designers to ensure that development was consistent with functional and business requirements
  • Started as Front End Developer / RealNetworks Administrator
  • Produced and supervised production of RealNetworks streaming media presentations using complex SMIL; also did HTML, javascripting, and production design

Front End Developer, Freelance
New York, NY

1995 - 1997

Clients included Word.com (contributed too), Homearts.com, SportChannel.com and Newsworks.com


Film/TV Production and Editor, Freelance
New York, NY

1988 - 1995

Prior to Internet work, worked in film/TV industry and as a litigation paralegal



Education

MFA in Computer Art
School of Visual Arts, New York, NY

1998
BA in Liberal Arts
Hampshire College, Amherst, MA
1988

Professional Development

• Nielsen Norman Group, User Experience Conference, User Testing and Advanced User Testing, Fall 2005
• Edward Tufte Day Seminar, The Nielsen Norman Group User Experience World Tour, and SIGGRAPH, 2000
And various other lectures and talks over the years


Languages and Programs

  • Adobe Illustrator (preferred), InDesign, Omnigraffle and Microsoft Visio for information architecture diagram deliverables
  • Front End Development: HTML, DHTML and CSS coding from scratch, basic javascript, Adobe GoLive, FTP server file updating
  • Unix and Linux file management; comfortable on the command line
  • Adminstration and maintenance of Atlassian's Jira and Confluence - excellent web-based task tracking and wiki software
  • Open Office and Microsoft Office: Word, Excel, Project, Powerpoint
  • Production graphics in Adobe Photoshop and ImageReady
  • Familiar with Perl, Java, and C


References

Many available upon request.

Work Samples

Many available upon request.











Last updated May 2009
Contact: bc at bethcarey dot com

Contact

Email:
bc at bethcarey dot com

Linkedin:
View Beth (betty) Carey's profile on LinkedIn

Press and Published

Guardian (UK) Newspaper, 2001 Famous for 15MB

Leonardo, 1998 The Keybored Lounge
(MFA Thesis)